As a journalist, Madhav (Prithvi) works as a program manager for a popular television station. Growing up alone with the death of his mother in childhood, he is related to Divia (Maunika), who came to Hyderabad from Varangal.
These acquaintances crossed boundaries and became symbiotic. Satyam (Kaushik Redi), a married man who works as a security guard at Divya Madhav’s apartment, has an illegal relationship with his maid Sarita (Kamakshi). Throughout the story, Madhav turns to Diviya telling her. That she was married before having a physical relationship with any of these relationships.
If a married man has a secret relationship with another woman, is it extramarital affairs or love?
The trailer for “Priyuralu ,” now streaming on SonyLIV, shows that a simple affair can turn into a love affair that engages participants in existential issues such as honesty, loyalty, and temporary joy at the expense of loved ones and the price of harmony left behind. Screenwriter-director Rama Raju and screenwriter Sri Soumya Akundi play characters that are s*xier than romantic. The characters almost love the s*xual act at the first opportunity, especially when they have no one to answer for their offence. But is the story convincing enough for viewers to engage in moral choices, possible dilemmas, and eventual redemption? The answer is no.
Madhava (Prithvi Medavaram) is a television journalist working in Hyderabad. His wife in Varangal takes care of her ailing mother. When his neighbour Divia (Kalapala Munika) finds him physically attractive, he doesn’t mind having s*x without knowing she is married.
At the same time, Priyuralu tells the story of another married man (Kaushik Redi) who is busy seducing Sarita (Sai Kamakshi Bhaskarla) into a secret relationship. What are the consequences of Madhava and Diviya’s actions on the one hand and the other? This is the climax for you.
For the Telugu web film, Priyuralu presents a brave female character in Divya:
Who believes s*x is the best expression of love. After learning about Madhava’s marital status, even his behaviour is not something we have seen before in mass entertainment in Telugu. And the story also has a substantial conflict plot that leads to the act of growing up.
With all its might, the film suffers from tone inconsistencies. At 120 minutes, it is an endless ordeal, as the conversation is mostly scheme or dry. There are too many montage songs. Should audiences see the song, which also includes the TV editor amplifying the scratchy sensation? He also wanted to tell me about myself. Just because the victim was a beautiful woman willing to rant on camera, say? As a subtle dig of hypocrisy/character mistakes main? A sober commentary on the state of 24/7 television journalism filled with headlines. It’s just not clear.
“Priyuralu” had an unaesthetic moment in the bedroom. Which was also cancelled due to the lack of chemistry between Divya and Madhava. When the former is around, the latter is always lying down or just listening to you. Because of his poor looks, we don’t understand if he’s happier sleeping in the wilderness than when he’s practising soul-crushing journalism.
The song, which includes Sarita and her admirers, becomes famous in the second act when the film becomes unbearable. Close-ups vibrate everywhere until the background results ultimately make up for the dialogue-less segments.
Priyuralu would be another more difficult drama if introduced plot conflicts early in the second act.